From marketing challenge to customer-informed decision in under 30 minutes.
See how a F&B team used Zeitgeist research on Gen Alpha with Auggie to turn 8 drink concepts into 3 on-trend menu recommendations — all before investing in recipes, sourcing, pricing or launch.
Decide before you spend
Pressure-test customer-facing choices before committing budget, production, or media.
Minutes to set up
Your team can be asking questions to the panel in minutes — not weeks.
Work together easily
Bring evidence, discussion, and decisions into one shared workspace.
Bella Tu Café & Pizzeria decision story
8 coffee concepts
3 menu-ready recommendations
Before recipe development, sourcing, pricing, or launch investment.
Grounded in research + brand context
Customer evidence behind the recommendation
Human-approved next action
A real decision, sharpened with Auggie
From 8 concepts to an on-trend 3-drink menu.
1
Flagship candidate
Ube Tiramisu Cloud Latte
2
Repeatable refresher
Blueberry Lemon Espresso Fizz
3
Approachable bridge
Brown Sugar Cannoli Shakerato
The next move: prototype, operationally test, and validate before launch.
One shared workspace